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SEO stands for Search Engine Optimzation, which is the un-glamorous world of getting your website higher in the Google natural listings. The natural listings are those on the left hand side of search engine results that are deemed to be the most relevant. These listings are shown because the search engines believe they are the most relevant to your search query. Unlike the box ads that appear on the right hand side of Google, the natural results are not paid for. Getting your website to appear as the number 1 result for your keyphrase of choice is the holy grail of most online businesses. Milk offer SEO services of 2 different types: |
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Internal SEO may sound like an unfortunate medical procedure, but it simply refers to work carried out within a website internally to improve its performance on the search engines. This may be: - Creating a dynamic site map of all pages on the site
- Tweaking meta tags to target keywords
- Adding anchor or cross links within the site
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Unsurprisingly, external SEO refer to work carried externally to a website to improve its search engine performance. This may include: - Building links to your website from other targeted websites
- Linking to your site from blogs or forums
- Submitting to directories orpublishing press releases
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Open Google you can test the following keyphrases and find Milk clients featuring promiinently in the results: social work recruitment
4SocialWork |
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SEO 